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Do Omega watches hold their value?

There’s no denying that Omega is one of the most popular watch brands, especially with it being a big competitor to Rolex watches.

18th July 2025

There’s no denying that Omega is one of the most popular watch brands, especially with it being a big competitor to Rolex watches.

Renowned for accompanying Buzz Aldrin’s trip beyond our planet and up to the moon, as well as being the official timekeeper for the Olympic games since 1932, Omega has become a popular watch choice for many.

Whether you already own one or are considering investing in one, our blog will help you understand the value of an Omega watch, if they’re a good investment and the factors that contribute to the price of a resale.

What factors influence the Omega watch resale value?

With many asking the question ‘do omega watches go up in value?’ it’s important to understand that the value depends on a number of factors, including, but not limited to:

The retail price

The retail price is usually the starting point used to determine the value of a watch. However, the price of a watch resale is usually lower than the retail price. But, if the watch is no longer being produced the price could be higher than the retail price, ultimately making the market price higher.

Supply and demand within the market

Supply and demand often drive the price of a product up. For example, where demand is up but product availability is down, the price tends to increase. This is particularly common with collectors and limited edition watches.

Brand recognition

Omega watches have significant brand recognition, which tends to increase the value of the watch. This paired with popular models can help boost the resale price even further.

Condition of watches

The condition of a watch can significantly affect an Omega watch's value. Understandably a watch in better condition will fetch a better price than one in poor condition. When investing in or selling a watch it’s important to choose one in the best possible condition.

Is an Omega Watch a good investment?

This ultimately depends on the reasoning for purchasing an Omega watch, along with the model you’re purchasing, market behaviour, the condition of the watch and whether you’re buying from a reputable seller.

In fact, the investment potential of Omega can vary significantly depending on the type of model you’re purchasing. For example, vintage and limited edition models tend to achieve a higher price.

A brief history of Omega watches

The history behind the Omega watch brand can be a significant factor in driving the price of a watch. Since being created in 1848 by Louis Brandt, Omega has consistently headed watchmaking innovations leading to huge milestones, such as:

  • Being used to time Olympic events.
  • Accompanying astronauts to the moon.

As a result of the brand's significant achievements, certain vintage Omega watches tend to be more valuable than others.

Which are the best Omega models to invest in?

The Omega Speedmaster Professional

The Omega Speedmaster Professional is perhaps the most renowned Omega timepiece. After all, its loving nickname ‘Moonwatch’ comes from its very famous trip to the moon thanks to Buzz Aldrin. Its rich history paired with quality craftsmanship helps it sell for a higher price.

This is certainly a wise investment as there will always be interested buyers and collectors eager to purchase a pre-owned Speedmaster Professional. This high demand ensures the watch generally possesses a sizable resale value and undoubtedly rivals the likes of Rolex and Patek Philippe which would start at a much higher retail price.

The Omega Speedmaster Professional ‘Snoopy’ limited edition

Looking into limited editions of Omega watches is another way to invest wisely. The first of these includes the Omega Speedmaster Professional ‘Snoopy’ limited edition. This quirky variation of the Moonwatch has an abundance of character and is beloved by collectors thanks to its rarity. It features the iconic cartoon dog, Snoopy, illustrated on both the caseback and the 9 o’clock subdial of the watch.

This added feature was developed in honour of the Snoopy Award which was granted to the Omega brand in celebration of their pioneering efforts during the Apollo 13 mission.

This Omega edition has, appropriately, skyrocketed in price. Where it once sold for a similar price to the original Speedmaster, it now holds a staggering worth of around £23k-£32k.


The Omega Seamaster Professional

Another potentially lucrative investment within the Omega brand lies within its sports watches. The Omega Seamaster Professional sells for an impressive £5,000. This is due to the sophistication of its engineering, designed to meet its unique purpose of deep underwater exploration. It boasts of a helium release valve, 120 click ceramic bezel, and other iconic aesthetic features that give this timepiece that certain edge. This being its wave motif shown across the watch’s dial and the detailed skeleton hands that tick across its face.

How to sell your watch

If you’re thinking about selling your timepiece, obtain a free, no obligation quote today or get in touch with us to learn more about the condition, history, and earning potential of your watch.

Sell Your Watch.

Selling your pre-owned watch has never been easier. Simply fill in our online valuation form to receive your free, no-obligation quote today.

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